Google Ads That Sign Real Cases

Single-vertical campaigns by practice area + metro. Up to 3 ad variants per ad group. Built for law firm intake patterns.

PMax structured to prevent waste on Display, Discovery and YouTube placements that do not convert for law firms.

Google Screened LSA setup, profile build, ongoing dispute handling on bad-fit leads, weekly bid tuning.

Our 18,000+ term legal-vertical negative keyword list applied day one. Cuts 20-40% of wasted spend immediately.

Phone calls, form submits, chat starts, and offline signed-case events. So Google optimizes for retained clients, not just clicks.

Dynamic number insertion at keyword level. Recorded calls. Scoring rubric for your intake team. We close the loop on attribution.

Honest weekly emails: what worked, what did not, what we are testing next. No agency fluff. No hidden dashboards.

Senior strategist, not a junior account manager. We bring the data, you bring the case-quality feedback. Decisions get made.

You own your Google Ads account, your landing pages, your call tracking, your data. We never hold any of it hostage.

“We were burning $14k/month on Google Ads with our previous agency and getting 6 signed cases. After 90 days with this team, we hit 22 signed cases on the same spend. The cost-per-case dropped by 64%. They actually understand our intake funnel.”

“What sold me was the audit. They showed me 38% of my budget was being eaten by junk DUI traffic from out of state. Two weeks later we had charge-specific landing pages live and the consultation rate doubled. Reporting is honest, no agency fluff.”

“Other agencies wanted a 12-month contract. These guys started month-to-month from day one and earned the renewal twice now. They tell us when something is not working instead of hiding it in a 30-page report.”

“Our intake team was drowning in unqualified clicks. The keyword-level call tracking they set up let us identify exactly which terms were sending serious cases. Monthly retained-client volume up 3x in six months.”

“Got Google Screened in three weeks. LSA leads now make up half our intake at one-third the cost-per-call of Search. Wish we had done this a year ago. The team handles every dispute on bad-fit leads, we do not lift a finger.”

“The free strategy call was already worth more than what other agencies charged me for a full audit. Transparent pricing, weekly reports, real conversations with senior strategists. We added two attorneys this year on the lead volume they generated.”

We only work with US law firms. Our keyword libraries, negatives, ad copy and landing pages are built for legal traffic, not e-commerce.

We charge a flat monthly retainer. No incentive to inflate your budget. Your ad spend goes to media, not to us.

If we do not lower your cost-per-qualified-lead within 90 days vs your current setup, we work for free until we do.

You talk to a senior PPC strategist on your weekly calls, not an entry-level account manager who needs to escalate every decision.

Plain-English weekly reports. We tell you what is not working before you have to ask. No 30-page reports designed to hide problems.

Your account, your landing pages, your call tracking, your data. If we ever part ways, you walk away with assets, not just an empty bill.